Apple fans around the world are eagerly awaiting the annual iPhone event, and Bloomberg's Mark Gurman has shared some exciting insights ahead of time. According to the latest issue of the PowerOn newsletter, the event for the new Apple iPhone 15 series will likely be held on either September 12 or September 13 this year.
Traditionally, Apple's new iPhones become available for pre-order on Friday, September 15, with the official sale commencing a week later on September 22. The build-up surrounding the event is evident, as some carrier partners have forbade employees from taking time off on Wednesday (September 13), hinting at a major smartphone launch.
Apple typically hosts its iPhone launch event on Tuesdays, US time, except when it coincides with the Labor Day holiday, which falls on the first Monday in September. In such a case, the event is often postponed to Wednesday to accommodate media travel without affecting the holiday.
While there is no direct conflict between this year's Labor Day and September 12, it remains uncertain whether Apple will stick to the usual Tuesday schedule or opt for a Wednesday event. Confirmation of the event date might come when Apple sends out invites to the press (typically a week ahead of the event). As the anticipation builds, rumors are also swirling about the unveiling of the highly anticipated Apple new iPhone models, which could add an electrifying twist to the upcoming event.
Apart from the anticipated iPhone 15 series, the September event might feature other exciting announcements. Expect to see the unveiling of the new Apple Watch Series 9 and possibly the Apple Watch Ultra 2.
Additionally, the event will reveal final notes and release dates for iOS 17 and related operating systems, promising further enhancements and features. With the event date approaching, both Apple and Android enthusiasts can anticipate an innovation-packed event, exciting the smartphone market.
